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1-10 of 237 results for marketing performance measurement system

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Select article: Marketing Performance Measurement Systems: Does Comprehensiveness Really Improve Performance?

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Research article

First published 2012-5

Marketing Performance Measurement Systems: Does Comprehensiveness Really Improve Performance?

Christian Homburg, Martin Artz, Jan Wieseke

Journal of Marketing

Select article: The Nature and Effectiveness of Sponsorship Performance Measurement Systems

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Research article

First published 2016-2

The Nature and Effectiveness of Sponsorship Performance Measurement Systems

Deborah Delaney, Lisa McManus, Dawne Lamminmaki

Australasian Marketing Journal

Select article: Measuring the Efficiency of Capital Market Regulations

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Research article

First published 2001-11

Measuring the Efficiency of Capital Market Regulations

Justas Babarskas

Informatica: An International Journal of Computing and Informatics

Select article: Performance Measurements in Crime Control

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Research article

First published 1971-07

Performance Measurements in Crime Control

Richard B. Hoffman

Journal of Research in Crime and Delinquency

Select article: Flexibility-Oriented HRM Systems,Absorptive Capacity,and Market Responsiveness and Firm Innovativeness

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Research article

First published 2013-11

Flexibility-Oriented HRM Systems,Absorptive Capacity,and Market Responsiveness and Firm Innovativeness

Song Chang, Yaping Gong, Sean A. Way [...]

Journal of Management

Select article: An intelligent recommender system for stock trading

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Research article

First published 2015-8

An intelligent recommender system for stock trading

Binoy B. Nair, V.P. Mohandas

Intelligent Decision Technologies

Select article: Consumer Attitude toward Marketing and Subjective Quality of Life in the Context of a Developing Country

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Research article

First published 2007-12

Consumer Attitude toward Marketing and Subjective Quality of Life in the Context of a Developing Country

Mark Peterson, Ahmet Ekici

Journal of Macromarketing

Select article: Computer Automation of Two Oxygen Permeation Instruments

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Research article

First published 1990-10

Computer Automation of Two Oxygen Permeation Instruments

Mark A. Spalding, Phillip T. DeLassus

Journal of Plastic Film & Sheeting

Select article: Measuring the Market Impact of Technical Services

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Research article

First published 1965-2

Measuring the Market Impact of Technical Services

Leonard S. Simon

Journal of Marketing Research

Select article: Ontario's Auction Market for Financial Transmission Rights: An Analysis of its Efficiency

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Research article

First published 2018-01

Ontario's Auction Market for Financial Transmission Rights: An Analysis of its Efficiency

Derek E. H. Olmstead

The Energy Journal

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