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Select article: Are There Differences between Consumers’ and Marketers’ Privacy Expectations? A Segment- and Technology-Level Analysis

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Research article

First published 2010-4

Are There Differences between Consumers’ and Marketers’ Privacy Expectations? A Segment- and Technology-Level Analysis

George R. Milne, Shalini Bahl

Journal of Public Policy & Marketing

Select article: A Multidimensional Approach to the Structure of Consumer Satisfaction with Vocational Rehabilitation Services

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Research article

First published 2003-01

A Multidimensional Approach to the Structure of Consumer Satisfaction with Vocational Rehabilitation Services

John F. Kosciulek

Rehabilitation Counseling Bulletin

Select article: Thumbs Up or Down: Consumer Reactions to Decisions by Algorithms Versus Humans

Open access

Research article

First published 2022-8

Thumbs Up or Down: Consumer Reactions to Decisions by Algorithms Versus Humans

Gizem Yalcin, Sarah Lim, Stefano Puntoni [...]

Journal of Marketing Research

Select article: Choosing What I Want versus Rejecting What I Do Not Want: An Application of Decision Framing to Product Option Choice Decisions

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Research article

First published 2000-5

Choosing What I Want versus Rejecting What I Do Not Want: An Application of Decision Framing to Product Option Choice Decisions

C. Whan Park, Sung Youl Jun, Deborah J. Macinnis

Journal of Marketing Research

Select article: “I gave in and I’m not proud . . . ”: When responsible consumers transgress their personal norms

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Research article

First published 2025-6

“I gave in and I’m not proud . . . ”: When responsible consumers transgress their personal norms

Fabien Rogeon, Stéphanie Montmasson-Peyre, Sophie Martins-Felix

Recherche et Applications en Marketing (English Edition)

Select article: Consumer Responses to Service Failures: A Resource Preference Model of Cultural Influences

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Research article

First published 2008-3

Consumer Responses to Service Failures: A Resource Preference Model of Cultural Influences

Haksin Chan, Lisa C. Wan

Journal of International Marketing

Select article: Consumers’ Perceptions of Online and Offline Retailer Deception: A Moderated Mediation Analysis

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Research article

First published 2016-8

Consumers’ Perceptions of Online and Offline Retailer Deception: A Moderated Mediation Analysis

Isabel P. Riquelme, Sergio Román, Dawn Iacobucci

Journal of Interactive Marketing

Select article: How Organizational Complaint Handling Drives Customer Loyalty: An Analysis of the Mechanistic and the Organic Approach

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Research article

First published 2005-7

How Organizational Complaint Handling Drives Customer Loyalty: An Analysis of the Mechanistic and the Organic Approach

Christian Homburg, Andreas Fürst

Journal of Marketing

Select article: Effects of Price and User-Generated Content on Consumers’ Prepurchase Evaluations of Variably Priced Services

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Research article

First published 2014-11

Effects of Price and User-Generated Content on Consumers’ Prepurchase Evaluations of Variably Priced Services

Breffni M. Noone, Kelly A. McGuire

Journal of Hospitality & Tourism Research

Select article: Online Peer and Editorial Recommendations,Trust,and Choice in Virtual Markets

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Research article

First published 2005-8

Online Peer and Editorial Recommendations,Trust,and Choice in Virtual Markets

Donnavieve Smith, Satya Menon, K. Sivakumar

Journal of Interactive Marketing

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