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Research article

First published 2025-5

Leveraging Trust for Value Creation: Enhancing Willingness to Use in Luxury E-Commerce Websites with Website Reputation and Third-Party Assurance

Anil Kumar Thekkat, Victor Anandkumar, Arunima Kambikkanon Valacherry

Journal of Creating Value

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Research article

First published 2020-12

Carmen Branje, Alisha Yang, Mark Chignell

Proceedings of the Human Factors and Ergonomics Society Annual Meeting