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1-10 of 131 results for loyalty points

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Select article: Paying with Money or Paying with Points: How Variable Versus Fixed Exchange Rates Influence Loyalty Point Redemption

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Research article

First published 2024-10

Paying with Money or Paying with Points: How Variable Versus Fixed Exchange Rates Influence Loyalty Point Redemption

So Yeon Chun, Rebecca W. Hamilton

Journal of Marketing Research

Select article: Differential Effects of Motives and Points of Attachment on Conative Loyalty of Formula 1 U.S. Grand Prix Attendees

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Research article

First published 2016-9

Differential Effects of Motives and Points of Attachment on Conative Loyalty of Formula 1 U.S. Grand Prix Attendees

Khalid Ballouli, Galen T. Trail, Todd C. Koesters [...]

Sport Marketing Quarterly

Select article: Point Redemption in Loyalty Programs: The Role of Customer Relationship Characteristics and Their Implications for Service Providers

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Research article

First published 2025-11

Point Redemption in Loyalty Programs: The Role of Customer Relationship Characteristics and Their Implications for Service Providers

Chen Li, Srinivasan Swaminathan, Junhee Kim

Journal of Service Research

Select article: Stockpiling Points in Linear Loyalty Programs

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Research article

First published 2015-4

Stockpiling Points in Linear Loyalty Programs

Valeria Stourm, Eric T. Bradlow, Peter S. Fader

Journal of Marketing Research

Select article: The Impact of an Item-Based Loyalty Program on Consumer Purchase Behavior

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Research article

First published 2012-2

The Impact of an Item-Based Loyalty Program on Consumer Purchase Behavior

Jie Zhang, Els Breugelmans

Journal of Marketing Research

Select article: Pharmacy Chain Launches Pilot Program that Provides Loyalty Points for Healthy Behaviours and Medication Adherence

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Other

First published 2012-1

Pharmacy Chain Launches Pilot Program that Provides Loyalty Points for Healthy Behaviours and Medication Adherence

Canadian Pharmacists Journal / Revue des Pharmaciens du Canada

Select article: Paying with points versus delaying redemption: How payment methods shape satisfaction and return intentions

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Research article

First published 2025-9-02

Paying with points versus delaying redemption: How payment methods shape satisfaction and return intentions

Laura Boman

International Journal of Market Research

Select article: The Role of Ethnic Loyalty among Mexican Immigrant Women

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Research article

First published 1987-09

The Role of Ethnic Loyalty among Mexican Immigrant Women

V. Nelly Salgado De Snyder

Hispanic Journal of Behavioral Sciences

Select article: Expression and Transformation of Loyalty in a Contractual Service Setting: A Processual View

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Research article

First published 2019-5

Expression and Transformation of Loyalty in a Contractual Service Setting: A Processual View

Sara Quach, Chandana Hewege, Viet Le

Australasian Marketing Journal

Select article: The Long-Term Effect of Material Incentives on Participation in Online Panels

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Research article

First published 2008-08

The Long-Term Effect of Material Incentives on Participation in Online Panels

Anja S. Göritz

Field Methods

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