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Articles (14)

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1-10 of 14 results for interpurchase times

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Select article: Estimating Purchase Regularity with Two Interpurchase Times

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Research article

First published 1990-2

Estimating Purchase Regularity with Two Interpurchase Times

Rita D. Wheat, Donald G. Morrison

Journal of Marketing Research

Select article: Stochastic Models of Interpurchase Time with Time-Dependent Covariates

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Research article

First published 1991-2

Stochastic Models of Interpurchase Time with Time-Dependent Covariates

Sunil Gupta

Journal of Marketing Research

Select article: Interpurchase Time and Brand Loyalty

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Research article

First published 1966-8

Interpurchase Time and Brand Loyalty

Donald G. Morrison

Journal of Marketing Research

Select article: Modeling Credit Card Share of Wallet: Solving the Incomplete Information Problem

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Research article

First published 2012-10

Modeling Credit Card Share of Wallet: Solving the Incomplete Information Problem

Yuxin Chen, Joel H. Steckel

Journal of Marketing Research

Select article: The Timing of Repeat Purchases of Consumer Durable Goods: The Role of Functional Bases of Consumer Attitudes

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Research article

First published 2004-2

The Timing of Repeat Purchases of Consumer Durable Goods: The Role of Functional Bases of Consumer Attitudes

Rajdeep Grewal, Raj Mehta, Frank R. Kardes

Journal of Marketing Research

Select article: A Mixture Model for Internet Search-Engine Visits

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Research article

First published 2004-5

A Mixture Model for Internet Search-Engine Visits

Rahul Telang, Peter Boatwright, Tridas Mukhopadhyay

Journal of Marketing Research

Select article: Modeling Purchase-Timing and Brand-Switching Behavior Incorporating Explanatory Variables and Unobserved Heterogeneity

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Research article

First published 1991-2

Modeling Purchase-Timing and Brand-Switching Behavior Incorporating Explanatory Variables and Unobserved Heterogeneity

Naufel J. Vilcassim, Dipak C. Jain

Journal of Marketing Research

Select article: The Dynamics of Price Elasticity of Demand in the Presence of Reference Price Effects

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Research article

First published 2005-01

The Dynamics of Price Elasticity of Demand in the Presence of Reference Price Effects

Gadi Fibich, Arieh Gavious, Oded Lowengart

Journal of the Academy of Marketing Science

Select article: Impact of Sales Promotions on when,what,and how Much to Buy

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Research article

First published 1988-11

Impact of Sales Promotions on when,what,and how Much to Buy

Sunil Gupta

Journal of Marketing Research

Select article: Promotional Elasticities and Category Characteristics

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Research article

First published 1996-4

Promotional Elasticities and Category Characteristics

Chakravarthi Narasimhan, Scott A. Neslin, Subrata K. Sen

Journal of Marketing

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