Sage Journals: Discover world-class research

Retricted access

Research article

First published 2020-9

Mental imagery: A lever for valuing an intangible offer

Ibtissame Abaidi, Sinda Agrebi, Imed Ben Nasr [...]

Recherche et Applications en Marketing (English Edition)

Open access

Research article

First published 2023-9

Beyond rentiership: Standardisation,intangibles and value capture in global production

Elena Baglioni, Liam Campling, Gerard Hanlon

Environment and Planning A: Economy and Space

Retricted access

Research article

First published 2021-7

How to Measure Intangible Cultural Heritage Value? The Case of Flamenco in Spain

Jesús Heredia-Carroza, Luis Palma Martos, Luis F. Aguado

Empirical Studies of the Arts

Retricted access

Research article

First published 2014-10

Franchising Effects on the Lodging Industry: Optimal Franchising Proportion in Terms of Profitability and Intangible Value

Joonho Moon, Amit Sharma

Tourism Economics

Retricted access

Research article

First published 2026

Value Relevance of Intangible Assets in Indian Pharmaceutical Industry: A Difference-in-difference Approach

Anurag Bhadur Singh, Priyanka Tandon, Mohammad Talha

FIIB Business Review

Retricted access

Research article

First published 2020-6

How is Intangible Cultural Heritage Valued in the Eyes of Inheritors? Scale Development and Validation

Xinwei Su, Xi Li, Yanbin Wu [...]

Journal of Hospitality & Tourism Research

Retricted access

Research article

First published 2023-10

Beyond corporate financialization: From global value chains to the conundrum of intangible investments

George Liagouras

Competition & Change

Retricted access

Research article

First published 2006-7

Dual Distribution and Intangible Firm Value: Franchising in Restaurant Chains

Raji Srinivasan

Journal of Marketing

Retricted access

Research article

First published 2007-5

From Preferences to Experiences: Valuing the Intangible Victim Costs of Crime

Paul Dolan, Simon C. Moore

International Review of Victimology

Retricted access

Research article

First published 2004-10

How is Manifest Branding Strategy Related to the Intangible Value of a Corporation?

Vithala R. Rao, Manoj K. Agarwal, Denise Dahlhoff

Journal of Marketing

Search results