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Articles (1474)

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1-10 of 1474 results for hedonic

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Select article: The Impact of Mobile Payment on Hedonic Preference

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Research article

First published 2023-5

The Impact of Mobile Payment on Hedonic Preference

Yining Yu, Xixian Peng, Lei Wang

Journal of Interactive Marketing

Select article: Hedonic Estimates of Neighborhood Ethnic Preferences

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Research article

First published 2016-1

Hedonic Estimates of Neighborhood Ethnic Preferences

John Yinger

Public Finance Review

Select article: Hedonic Consumers’ Privacy in Online Shopping: A Systematic Literature Review

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Review article

First published 2025-12

Hedonic Consumers’ Privacy in Online Shopping: A Systematic Literature Review

G. M. Shafayet Ullah, Sameer Kumar, Fumitaka Furuoka

Millennial Asia

Select article: Disentangling Product Comparisons with the Attribute–Hedonic Model

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Research article

First published 2024-12

Disentangling Product Comparisons with the Attribute–Hedonic Model

Zachary G. Arens

Journal of Marketing Research

Select article: Attribute specification effect on hedonic and utilitarian options

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Research article

First published 2022-5

Attribute specification effect on hedonic and utilitarian options

Hsin-Hsien Liu, Hsuan-Yi Chou

Australian Journal of Management

Select article: Fashion Leadership and Hedonic Shopping Motivations of Female Consumers

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Research article

First published 2011-10

Fashion Leadership and Hedonic Shopping Motivations of Female Consumers

Hye-Shin Kim, Heesook Hong

Clothing and Textiles Research Journal

Select article: Hedonic Hot Spots in the Brain

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Review article

First published 2006-12

Hedonic Hot Spots in the Brain

Susana Peciña, Kyle S. Smith, Kent C. Berridge

The Neuroscientist

Select article: Work and Fun on the Internet: The Effects of Utilitarianism and Hedonism Online

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Research article

First published 2012-2

Work and Fun on the Internet: The Effects of Utilitarianism and Hedonism Online

Daniele Scarpi

Journal of Interactive Marketing

Select article: The Significance of Hedonic Values for Environmentally Relevant Attitudes,Preferences,and Actions

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Research article

First published 2014-2

The Significance of Hedonic Values for Environmentally Relevant Attitudes,Preferences,and Actions

Linda Steg, Goda Perlaviciute, Ellen van der Werff [...]

Environment and Behavior

Select article: Weather,Affect,and Preference for Hedonic Products: The Moderating Role of Gender

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Research article

First published 2020-8

Weather,Affect,and Preference for Hedonic Products: The Moderating Role of Gender

Rahul Govind, Nitika Garg, Vikas Mittal

Journal of Marketing Research

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