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Research article

First published 2014-12

Sustainable Export Marketing Strategy Fit and Performance

Athina Zeriti, Matthew J. Robson, Stavroula Spyropoulou [...]

Journal of International Marketing

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Research article

First published 2019-3

International Marketing Strategy in Emerging-Market Exporting Firms

Saeed Samiee, Suthawan Chirapanda

Journal of International Marketing

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Research article

First published 2011-6

National Export-Promotion Programs as Drivers of Organizational Resources and Capabilities: Effects on Strategy,Competitive Advantage,and Performance

Leonidas C. Leonidou, Dayananda Palihawadana, Marios Theodosiou

Journal of International Marketing

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Research article

First published 2013-9

Antecedents and Consequences of an Eco-Friendly Export Marketing Strategy: The Moderating Role of Foreign Public Concern and Competitive Intensity

Leonidas C. Leonidou, Constantine S. Katsikeas, Thomas A. Fotiadis [...]

Journal of International Marketing

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Research article

First published 2004-9

Software Export Success Factors and Strategies in ‘Follower’ Nations

Richard Heeks, Brian Nicholson

Competition & Change

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Research article

First published 2005-11

Prescription Drug Exports to the USA: An Analysis of the Online Communication Strategies of Canadian E-Pharmacies

Carlyle Farrell, Gervan Fearon

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2012-7

Export Strategy of Apparel Products

J.N. Gupta, Vijaya Katti

Foreign Trade Review

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Research article

First published 1976-7

A Strategy Model for Export Marketing

Nikhilesh Dholakia, Rakesh Khurana

Vikalpa: The Journal for Decision Makers

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Research article

First published 1999-08

A Strategy Process Perspective on Export Withdrawal

Pieter Pauwels, Paul Matthyssens

Journal of International Marketing

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Research article

First published 2007-6

The Effects of E-Commerce Drivers on Export Marketing Strategy

Gary Gregory, Munib Karavdic, Shaoming Zou

Journal of International Marketing

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