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1-3 of 3 results for export segmentation commitment

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Research article

First published 2014-3

Drivers of Export Segmentation Effectiveness and Their Impact on Export Performance

Adamantios Diamantopoulos, Amata Ring, Bodo B. Schlegelmilch [...]

Journal of International Marketing

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Other

First published 2011-6

Yadong Luo

Business & Society

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Article commentary

First published 2020-8

Aaheli Ahmed, Debashis Chakraborty, Ranajoy Bhattacharyya

Foreign Trade Review