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Articles (398)

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1-10 of 398 results for entertainment markets

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Select article: State Capitalism and Entertainment Markets: The Socialist Transformation of Quyi in Tianjin,1949–1964

Retricted access

Research article

First published 2018-9

State Capitalism and Entertainment Markets: The Socialist Transformation of Quyi in Tianjin,1949–1964

Mi Zhao

Modern China

Select article: MGA Entertainment,Consumer Entertainment Products Company: Marketing Strategies for ‘Bratz’

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Case report

First published 2015-12

MGA Entertainment,Consumer Entertainment Products Company: Marketing Strategies for ‘Bratz’

Jayesh D. Patel, Rohit H. Trivedi, Jignasa Savalia

South Asian Journal of Business and Management Cases

Select article: Getting Ahead in the Preschool Years: An Analysis of a Preschool Enrichment and Entertainment Market

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Research article

First published 2016-8

Getting Ahead in the Preschool Years: An Analysis of a Preschool Enrichment and Entertainment Market

Ciara Smyth

Sociology

Select article: The Federal Trade Commission's Report on the Marketing of Violent Entertainment to Youths: Developing Policy-Tuned Research

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Research article

First published 2001-4

The Federal Trade Commission's Report on the Marketing of Violent Entertainment to Youths: Developing Policy-Tuned Research

Sonya A. Grier

Journal of Public Policy & Marketing

Select article: Branded Apps: Explaining Effects of Brands’ Mobile Phone Applications on Brand Responses

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Research article

First published 2019-2

Branded Apps: Explaining Effects of Brands’ Mobile Phone Applications on Brand Responses

Guda van Noort, Eva A. van Reijmersdal

Journal of Interactive Marketing

Select article: Creating effective visuals for destination marketing videos: Scenery vs people

Open access

Research article

First published 2023-1

Creating effective visuals for destination marketing videos: Scenery vs people

Ari Alamäki, Cheul Rhee, Jyrki Suomala [...]

Journal of Vacation Marketing

Select article: Netflix: Disrupting the entertainment market with digital technologies,time and again

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Research article

First published 2025-5-11

Netflix: Disrupting the entertainment market with digital technologies,time and again

Solène Juteau

Journal of Information Technology Teaching Cases

Select article: Extending the Use of Art,Literature,and Popular Entertainment in the Marketing Curriculum

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Research article

First published 1991-04

Extending the Use of Art,Literature,and Popular Entertainment in the Marketing Curriculum

James Lynch, Matt Shank

Journal of Marketing Education

Select article: Tourism for Entertainment: Using an Expanded Marketing Mix in a Post-Pandemic Situation

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Research article

First published 2023-12

Tourism for Entertainment: Using an Expanded Marketing Mix in a Post-Pandemic Situation

Afjal Hossain, Farjana Easmin

Abhigyan

Select article: ‘Distinctiveness’ and the BBC: a new battleground for public service television?

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Research article

First published 2017-10

‘Distinctiveness’ and the BBC: a new battleground for public service television?

Peter Goddard

Media,Culture & Society

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