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Articles (31)

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1-10 of 31 results for emerging market MNC

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Select article: Winning in Rural Emerging Markets: General Electric's Research Study on MNCs

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Research article

First published 2014-8

Winning in Rural Emerging Markets: General Electric's Research Study on MNCs

Fabio Ancarani, Judy K. Frels, Joanne Miller [...]

California Management Review

Select article: Challenges MNCs Face in Emerging Markets: The Nestlé Experience

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Case report

First published 2018-6

Challenges MNCs Face in Emerging Markets: The Nestlé Experience

V.S. Pai

Vision: The Journal of Business Perspective

Select article: Emerging Trends in Retail Marketing and Threats from MNCs

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Research article

First published 2008-3

Emerging Trends in Retail Marketing and Threats from MNCs

Ch. Mary Sunanda

SEDME (Small Enterprises Development,Management & Extension Journal): A worldwide window on MSME Studies

Select article: An ‘emerging challenge’: The employment practices of a Brazilian multinational company in Canada

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Research article

First published 2014-5

An ‘emerging challenge’: The employment practices of a Brazilian multinational company in Canada

Roberta Aguzzoli, John Geary

Human Relations

Select article: Case Analysis II: Challenges MNCs Face in Emerging Markets: The Nestlé Experience

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Case report

First published 2018-6

Case Analysis II: Challenges MNCs Face in Emerging Markets: The Nestlé Experience

Suresh Garimella

Vision: The Journal of Business Perspective

Select article: Case Analysis III: Challenges MNCs Face in Emerging Markets: The Nestlé Experience

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Case report

First published 2018-6

Case Analysis III: Challenges MNCs Face in Emerging Markets: The Nestlé Experience

Ramesh Raman

Vision: The Journal of Business Perspective

Select article: Case Analysis I: Challenges MNCs Face in Emerging Markets: The Nestlé Experience

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Case report

First published 2018-6

Case Analysis I: Challenges MNCs Face in Emerging Markets: The Nestlé Experience

Thomason Rajan

Vision: The Journal of Business Perspective

Select article: Competitive Action in the Diffusion of Internet Technology Products in Emerging Markets: Implications for Global Marketing Managers

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Research article

First published 2011-12

Competitive Action in the Diffusion of Internet Technology Products in Emerging Markets: Implications for Global Marketing Managers

Cheng Zhang, Peijian Song, Zhe Qu

Journal of International Marketing

Select article: Marketing Agility in Subsidiaries: Market Orientation and Marketing Program Standardization as the “Twin Engines” of Performance

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Research article

First published 2023-6

Marketing Agility in Subsidiaries: Market Orientation and Marketing Program Standardization as the “Twin Engines” of Performance

Ayşegül Özsomer, Bernard Simonin, Timo Mandler

Journal of International Marketing

Select article: MNC CSR in Emerging Economy Conflict Zones– A Case Study of HUL's North-East Operations in India

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Research article

First published 2013-10

MNC CSR in Emerging Economy Conflict Zones– A Case Study of HUL's North-East Operations in India

Tulsi Jayakumar

Vikalpa: The Journal for Decision Makers

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