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Articles (92)

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1-10 of 92 results for durable consumer goods

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Select article: Forecasting Sales of Consumers' Durable Goods

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Research article

First published 1962-4

Forecasting Sales of Consumers' Durable Goods

Milton H. Spencer, Theodore Mattheiss

California Management Review

Select article: Key Repair Service Factors for Consumer Durable Goods

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Research article

First published 1978-11

Key Repair Service Factors for Consumer Durable Goods

Lee Adler, James D. Hlavacek

Journal of Marketing Research

Select article: Channel Strategies for Durable Goods: Coexistence of Selling and Leasing to Individual and Corporate Consumers

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Research article

First published 2009-07

Channel Strategies for Durable Goods: Coexistence of Selling and Leasing to Individual and Corporate Consumers

Vera Tilson, Yunzeng Wang, Wei Yang

Production and Operations Management

Select article: Cross-National Analysis of Diffusion of Consumer Durable Goods in Pacific Rim Countries

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Research article

First published 1991-4

Cross-National Analysis of Diffusion of Consumer Durable Goods in Pacific Rim Countries

Hirokazu Takada, Dipak Jain

Journal of Marketing

Select article: Premarket Forecasting for New Consumer Durable Goods: Modeling Categorization,Elimination,and Consideration Phenomena

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Research article

First published 1993-4

Premarket Forecasting for New Consumer Durable Goods: Modeling Categorization,Elimination,and Consideration Phenomena

Glen L. Urban, John S. Hulland, Bruce D. Weinberg

Journal of Marketing

Select article: Decisions to Purchase Consumer Durable Goods

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Research article

First published 1955-10

Decisions to Purchase Consumer Durable Goods

L. R. Klein, J. B. Lansing

Journal of Marketing

Select article: Instalment Selling of Durable Consumers' Goods *

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Research article

First published 1938-4

Instalment Selling of Durable Consumers' Goods *

Albert Haring

Journal of Marketing

Select article: Techniques in Forecasting Consumer Durable Goods Sales *

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Note

First published 1952-10

Techniques in Forecasting Consumer Durable Goods Sales *

A. C. MaCgowan

Journal of Marketing

Select article: Trends in World Trade in Durable Consumer Goods

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Research article

First published 1959-11

Trends in World Trade in Durable Consumer Goods

National Institute Economic Review

Select article: The Timing of Repeat Purchases of Consumer Durable Goods: The Role of Functional Bases of Consumer Attitudes

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Research article

First published 2004-2

The Timing of Repeat Purchases of Consumer Durable Goods: The Role of Functional Bases of Consumer Attitudes

Rajdeep Grewal, Raj Mehta, Frank R. Kardes

Journal of Marketing Research

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