Sage Journals: Discover world-class research

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Research article

First published 2026

AI-based Service Adoption in the BFSI Sector: Examining the Influence of Customer Traits and Platform Functionalities

Apoorva, Purva Kansal

Jindal Management Journal

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Research article

First published 2002-2

The Customer Orientation of Service Workers: Personality Trait Effects on Self-and Supervisor Performance Ratings

Tom J. Brown, John C. Mowen, D. Todd Donavan [...]

Journal of Marketing Research

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Research article

First published 2005-10

Relations among Measures of Trait Empathy,Empathetic Response,and Willingness to Get Involved in Customer-Contact Situations

Hung-Jen Su, Sanghyun Lee, Jing Ding [...]

Psychological Reports

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Research article

First published 2002-07

The Effects of Job Autonomy,Customer Demandingness,and Trait Competitiveness on Salesperson Learning,Self-Efficacy,and Performance

Guangping Wang, Richard G. Netemeyer

Journal of the Academy of Marketing Science

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Research article

First published 2025-7

The effects of hotels’ environmental sustainability communication strategies on social Media engagement and brand advocacy: The roles of communication characteristics and customers’ personality traits

Ibrahim Alnawas, Kamel El Hedhli, Allam Abu Farha [...]

Journal of Vacation Marketing

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Research article

First published 2024-3

Understanding Indian Millennials' Awareness Towards Brand Personality of Apparel Brands

Simran Sikka, Jitender Kumar

SEDME (Small Enterprises Development,Management & Extension Journal): A worldwide window on MSME Studies

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Research article

First published 2020-2

The Ambidextrous Sales Force: Aligning Salesperson Polychronicity and Selling Contexts for Sales-Service Behaviors and Customer Value

Ryan Mullins, Raj Agnihotri, Zachary Hall

Journal of Service Research

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Research article

First published 2002-05

Consumer Complaint Behavior Manifestations for Table Service Restaurants: Identifying Sociodemographic Characteristics,Personality,and Behavioral Factors

David L. Jones, Ken W. McCleary, Lawrence R. Lepisto

Journal of Hospitality & Tourism Research

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Research article

First published 1998-04

Customer Service Behavior in Retail Settings: A Study of the Effect of Service Provider Personality

Robert F. Hurley

Journal of the Academy of Marketing Science

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Research article

First published 2018-04

Computer Animation Technology in Behavioral Sciences: A Sequential,Automatic,and High-Throughput Approach to Quantifying Personality in Zebrafish ( Danio rerio )

Melissa L. Fangmeier, Daniel W.A. Noble, Rose E. O'Dea [...]

Zebrafish

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