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1-10 of 50 results for credit cards market

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Select article: Direct marketing to the credit card industry

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Research article

First published 1991-5

Direct marketing to the credit card industry

Bart MacChiette, Abhijit Roy

Journal of Interactive Marketing

Select article: Predicting New Customers' Risk Type in the Credit Card Market

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Research article

First published 2009-8

Predicting New Customers' Risk Type in the Credit Card Market

Yi Zhao, Ying Zhao, Inseong Song

Journal of Marketing Research

Select article: Affinity Credit Cards as Relationship Marketing Tools: A Conjoint Analytic Exploration of Combined Product Attributes

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Research article

First published 2006-9

Affinity Credit Cards as Relationship Marketing Tools: A Conjoint Analytic Exploration of Combined Product Attributes

Scott A. Jones, Tracy A. Suter, Eric Koch

Sport Marketing Quarterly

Select article: Uncertainty,Risk,and Trust: Russian and American Credit Card Markets Compared

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Research article

First published 2001-10

Uncertainty,Risk,and Trust: Russian and American Credit Card Markets Compared

Alya Guseva, Akos Rona-Tas

American Sociological Review

Select article: Into the Red: The Birth of the Credit Card Market in Postcommunist Russia

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Product review

First published 2009-5

Into the Red: The Birth of the Credit Card Market in Postcommunist Russia

Simone Polillo

Contemporary Sociology: A Journal of Reviews

Select article: Plastic Money: Constructing Markets for Credit Cards in Eight Postcommunist Countries

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Product review

First published 2015-7

Plastic Money: Constructing Markets for Credit Cards in Eight Postcommunist Countries

Aaron Major

Contemporary Sociology: A Journal of Reviews

Select article: Alya Guseva: Into the Red: The Birth of the Credit Card Market in Postcommunist Russia.

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Book review

First published 2009-9

Alya Guseva: Into the Red: The Birth of the Credit Card Market in Postcommunist Russia.

Bennet A. Zelner

Administrative Science Quarterly

Select article: Akos Rona-Tas and Alya Guseva: Plastic Money: Constructing Markets for Credit Cards in Eight Postcommunist Countries

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Book review

First published 2015-6

Akos Rona-Tas and Alya Guseva: Plastic Money: Constructing Markets for Credit Cards in Eight Postcommunist Countries

Christopher Yenkey

Administrative Science Quarterly

Select article: The Financialization of the American Credit Card Industry

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Research article

First published 2006-9

The Financialization of the American Credit Card Industry

Johnna Montgomerie

Competition & Change

Select article: Social Class and Commercial Bank Credit Card Usage

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Research article

First published 1969-1

Social Class and Commercial Bank Credit Card Usage

H. Lee Mathews, John W. Slocum

Journal of Marketing

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