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First published 1998-1

Sport tourism and corporate sponsorship: A winning combination

Lisa Delpy, Marty Grabijas, Andrew Stefanovich

Journal of Vacation Marketing

Open access

Research article

First published 2022-10

Modeling the Effect of Corporate Sponsorship on the Organizational Image of Selected Insurance Companies in Edo State,Nigeria

Ngozi Bibian Okeibunor, Nnanyelugo Okoro, Udeh Kenneth [...]

Sage Open

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Research article

First published 1999-10

Corporate Sponsorship in Campus Recreation

David K. Scott, Frank R. Veltri, Brad Wallace

Recreational Sports Journal

Retricted access

Research article

First published 1996-6

Factors Affecting Corporate Sponsorship of Women's Sport

Nancy L. Lough

Sport Marketing Quarterly

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Research article

First published 2005-9

A Social Identities Perspective on the Effects of Corporate Sport Sponsorship on Employees

Thomas M. Hickman, Katherine E. Lawrence, James C. Ward

Sport Marketing Quarterly

Retricted access

Research article

First published 2025-1

Disconnective action: Online activism against a corporate sponsorship at WorldPride 2021

Sine Nørholm Just, Jannick Friis Christensen, Stefan Schwarzkopf

New Media & Society

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Research article

First published 1998-12

Trends in the Sport Marketing Industry and in the Demographics of the United States: Their Effect on the Strategic Role of Grassroots Sport Sponsorship in Corporate America

Linda Greenwald, Juan-Miguel Fernandez-Balboa

Sport Marketing Quarterly

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Other

First published 2000-6

The Impact of Sport Sponsorship Activities,Corporate Image,and Prior use on Consumer Purchase Intention

Nigel Pope, Kevin Voges

Sport Marketing Quarterly

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Research article

First published 2005-12

Examining Integrated Advertising and Sponsorship in Corporate Marketing through Televised Sport

Peter Smolianov, David Shilbury

Sport Marketing Quarterly

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Research article

First published 2023-1

Brand evaluations in sponsorship versus celebrity endorsement

Oliver Schnittka, Julian Hofmann, Marius Johnen [...]

International Journal of Market Research

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