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1-10 of 834 results for corporate social marketing

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Select article: Using a Benchmark Perspective to Analyze Corporate Social Marketing Initiatives in India

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Research article

First published 2026

Using a Benchmark Perspective to Analyze Corporate Social Marketing Initiatives in India

Ranjit Kaur, Gordhan Kumar Saini, Sameer Deshpande [...]

Social Marketing Quarterly

Select article: Corporate Social Action Patterns in Contrasting Market Settings

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Research article

First published 2003-5

Corporate Social Action Patterns in Contrasting Market Settings

Ali Quazi, Robert Rugimbana, Siva Muthaly [...]

Australasian Marketing Journal

Select article: Impact of Social Media Marketing,Price Promotion,and Corporate Social Responsibility on Customer Satisfaction

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Research article

First published 2017-12

Impact of Social Media Marketing,Price Promotion,and Corporate Social Responsibility on Customer Satisfaction

Jalal Rajeh Hanaysha

Jindal Management Journal

Select article: Impact of Price Promotion,Corporate Social Responsibility,and Social Media Marketing on Word of Mouth

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Research article

First published 2021-9

Impact of Price Promotion,Corporate Social Responsibility,and Social Media Marketing on Word of Mouth

Jalal Rajeh Hanaysha

Business Perspectives and Research

Select article: Corporate Social Responsibility and Shareholder Wealth: The Role of Marketing Capability

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Research article

First published 2016-1

Corporate Social Responsibility and Shareholder Wealth: The Role of Marketing Capability

Saurabh Mishra, Sachin B. Modi

Journal of Marketing

Select article: Impact of “Distance” on Corporate Social Responsibility: Evidence from an Emerging Market

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Research article

First published 2025-1

Impact of “Distance” on Corporate Social Responsibility: Evidence from an Emerging Market

Kartik Yadav, Kalpana Tokas

Business Perspectives and Research

Select article: Role of Corporate Social Marketing Campaigns in Employer Branding: A Study of Campus Engagement Initiatives

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Research article

First published 2021-12

Role of Corporate Social Marketing Campaigns in Employer Branding: A Study of Campus Engagement Initiatives

Anuj Saini, Gordhan K. Saini, Shaurya Kumar

Social Marketing Quarterly

Select article: Corporate Social Responsibility in Business-to-Business Markets: How Organizational Customers Account for Supplier Corporate Social Responsibility Engagement

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Research article

First published 2013-11

Corporate Social Responsibility in Business-to-Business Markets: How Organizational Customers Account for Supplier Corporate Social Responsibility Engagement

Christian Homburg, Marcel Stierl, Torsten Bornemann

Journal of Marketing

Select article: Marketing Mix Elements and Corporate Social Responsibility: Do they Really Matter to Store Image?

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Research article

First published 2020-6

Marketing Mix Elements and Corporate Social Responsibility: Do they Really Matter to Store Image?

Jalal Rajeh Hanaysha

Jindal Management Journal

Select article: Foreign Ownership and Corporate Social Responsibility: The Case of an Emerging Market

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Research article

First published 2023-12

Foreign Ownership and Corporate Social Responsibility: The Case of an Emerging Market

Kalpana Tokas, Kartik Yadav

Global Business Review

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