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Articles (619)

Journals (0)

1-10 of 619 results for consumer harm

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Select article: Base-Rate Information in Consumer Attributions of Product-Harm Crises

Retricted access

Research article

First published 2012-6

Base-Rate Information in Consumer Attributions of Product-Harm Crises

Jing Lei, Niraj Dawar, Zeynep Gürhan-Canli

Journal of Marketing Research

Select article: Consumer Medicine’s Origins and Harms

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Research article

First published 2022-8

Consumer Medicine’s Origins and Harms

Christopher J. Lisanti, Samuel E. Lisanti

The Linacre Quarterly

Select article: Consumer learning in a turbulent Market environment: Modeling Consumer Choice Dynamics after a Product-harm Crisis

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Research article

First published 2011-4

Consumer learning in a turbulent Market environment: Modeling Consumer Choice Dynamics after a Product-harm Crisis

Yi Zhao, Ying Zhao, Kristiaan Helsen

Journal of Marketing Research

Select article: Consumer Governance May Harm Health Center Financial Performance

Free access

Research article

First published 2013-7

Consumer Governance May Harm Health Center Financial Performance

Brad Wright

Journal of Primary Care & Community Health

Select article: Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability

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Research article

First published 1997-7

Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability

N. Craig Smith, Elizabeth Cooper-Martin

Journal of Marketing

Select article: When Algorithms Fail: Consumers’ Responses to Brand Harm Crises Caused by Algorithm Errors

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Research article

First published 2021-9

When Algorithms Fail: Consumers’ Responses to Brand Harm Crises Caused by Algorithm Errors

Raji Srinivasan, Gülen Sarial-Abi

Journal of Marketing

Select article: Shifting Standards in Consumer Evaluations of Global and Local Brands After Product-Harm Crises

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Research article

First published 2024-9

Shifting Standards in Consumer Evaluations of Global and Local Brands After Product-Harm Crises

Eda Sayin, Nilüfer Z. Aydınoğlu, Ayşegül Özsomer [...]

Journal of International Marketing

Select article: Persuasion architectures: Consumer spaces,affective engineering and (criminal) harm

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Research article

First published 2021-11

Persuasion architectures: Consumer spaces,affective engineering and (criminal) harm

Theo Kindynis

Theoretical Criminology

Select article: Impact of Product-Harm Crises on Brand Equity: The Moderating Role of Consumer Expectations

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Research article

First published 2000-5

Impact of Product-Harm Crises on Brand Equity: The Moderating Role of Consumer Expectations

Niraj Dawar, Madan M. Pillutla

Journal of Marketing Research

Select article: The Drug Facts Box: Providing Consumers with Simple Tabular Data on Drug Benefit and Harm

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Research article

First published 2007-9

The Drug Facts Box: Providing Consumers with Simple Tabular Data on Drug Benefit and Harm

Lisa M. Schwartz, Steven Woloshin, H. Gilbert Welch

Medical Decision Making

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