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1-10 of 315 results for consumer attitude toward marketing

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Select article: Consumer Attitude toward Marketing and Subjective Quality of Life in the Context of a Developing Country

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Research article

First published 2007-12

Consumer Attitude toward Marketing and Subjective Quality of Life in the Context of a Developing Country

Mark Peterson, Ahmet Ekici

Journal of Macromarketing

Select article: Consumer attitudes toward privacy and direct marketing in Argentina

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Research article

First published 1996-2

Consumer attitudes toward privacy and direct marketing in Argentina

George R. Milne, James Beckman, Marc L. Taubman

Journal of Interactive Marketing

Select article: Consumers’ attitudes toward direct marketing and purchase intentions

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Research article

First published 1991-8

Consumers’ attitudes toward direct marketing and purchase intentions

Syed H. Akhter, Srinivas Durvasula

Journal of Interactive Marketing

Select article: A Cross-Cultural Comparison of Consumer Attitudes toward Cause-Related Marketing

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Other

First published 2003-6

A Cross-Cultural Comparison of Consumer Attitudes toward Cause-Related Marketing

Anne M. Lavack, Fredric Kropp

Social Marketing Quarterly

Select article: Consumer Attitudes toward Cause-Related Marketing Activities in Professional Sports

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Research article

First published 2003-9

Consumer Attitudes toward Cause-Related Marketing Activities in Professional Sports

Donald P. Roy, Timothy R. Graeff

Sport Marketing Quarterly

Select article: Physicians' Attitudes toward Direct-to-Consumer Prescription Drug Marketing

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Other

First published 2007-1

Physicians' Attitudes toward Direct-to-Consumer Prescription Drug Marketing

Michael Friedman, James Gould

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

Select article: Attitudes towards Marketing Practices,Consumerism and Government Regulations: An Exploratory Survey of Consumers in India

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Research article

First published 1991-1

Attitudes towards Marketing Practices,Consumerism and Government Regulations: An Exploratory Survey of Consumers in India

Sundar G Bharadwaj, P N Thirunarayana, P Rajan Varadarajan

Vikalpa: The Journal for Decision Makers

Select article: A Comparative Study of Pakistani Consumers' Country-of-Origin Attitudes toward the Marketing Mix of Products from Germany,Japan and South Korea

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Research article

First published 2001-7

A Comparative Study of Pakistani Consumers' Country-of-Origin Attitudes toward the Marketing Mix of Products from Germany,Japan and South Korea

A Rauf Butt

Vision: The Journal of Business Perspective

Select article: Consumer Attitudes towards Business Firms’ Marketing Philosophy,Consumerism and Government Regulations in India: A Cross-sectional Analysis

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Research article

First published 2012-12

Consumer Attitudes towards Business Firms’ Marketing Philosophy,Consumerism and Government Regulations in India: A Cross-sectional Analysis

Sanjay K. Jain, Parul Goel

Vision: The Journal of Business Perspective

Select article: Measuring Consumers’ Preferences and Attitudes Towards Branded Petrol: An Initial Investigation of the Branded Petrol Market

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Research article

First published 2013-2

Measuring Consumers’ Preferences and Attitudes Towards Branded Petrol: An Initial Investigation of the Branded Petrol Market

Anurag Dugar

Global Business Review

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