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1-5 of 5 results for chain store brand image

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Open access

Research article

First published 2024-4

Influence of Online to Offline on a Chain Store: Two Moderated Mediation Models Investigation

Shu-Hsien Liao, Da-Chian Hu, Hui-Ling Liu

Sage Open

Retricted access

Research article

First published 2011-2

The Effect of Store Image and Service Quality on Brand Image and Purchase Intention for Private Label Brands

Paul C.S. Wu, Gary Yeong-Yuh Yeh, Chieh-Ru Hsiao

Australasian Marketing Journal

Retricted access

Research article

First published 2016-5

Eco-Warriors: Shifting Sustainable Retail Strategy via Authentic Retail Brand Image

Ann-Marie Kennedy, Sommer Kapitan, Samuel Soo

Australasian Marketing Journal

Retricted access

Research article

First published 2013-11

The Influence of Private Labels on Retailer Cooperation

Christian Zippel, John Wilkinson, Thomas Vogler

Australasian Marketing Journal

Retricted access

Research article

First published 2015-5

Brain Waves Predict Success of New Fashion Products: A Practical Application for the Footwear Retailing Industry

Davide Baldo, Hirak Parikh, Yvonne Piu [...]

Journal of Creating Value