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1-5 of 5 results for category captainship

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Select article: The Value of Category Captainship in the Presence of Manufacturer Competition

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Research article

First published 2014-03

The Value of Category Captainship in the Presence of Manufacturer Competition

Mümin Kurtuluş, Alper Nakkas, Sezer Ülkü

Production and Operations Management

Select article: On the Competitive and Collaborative Implications of Category Captainship

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Research article

First published 2017-7

On the Competitive and Collaborative Implications of Category Captainship

Yasin Alan, Jeffrey P. Dotson, Mümin Kurtuluş

Journal of Marketing

Select article: Category Captainship in the Presence of Retail Competition

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Research article

First published 2020-02

Category Captainship in the Presence of Retail Competition

Alper Nakkas, Yasin Alan, Mümin Kurtuluş

Production and Operations Management

Select article: Should the fox guard the henhouse? Category captainship arrangement as a strategic information transmission mechanism

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Research article

First published 2023-10

Should the fox guard the henhouse? Category captainship arrangement as a strategic information transmission mechanism

Ahmed Timoumi, Skander Esseghaier, Levent Koçkesen

Production and Operations Management

Select article: Category Captainship vs. Retailer Category Management under Limited Retail Shelf Space

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Research article

First published 2011-01

Category Captainship vs. Retailer Category Management under Limited Retail Shelf Space

Mümin Kurtuluş, L. Beril Toktay

Production and Operations Management

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