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Research article

First published 2001-9

Do Chinese Trust Chinese? A Study of Chinese Buyers and Sellers in Malaysia

Robert W. Armstrong, Siew Min Yee

Journal of International Marketing

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Research article

First published 2013-2

Recovering Hidden Buyer–Seller Relationship States to Measure the Return on Marketing Investment in Business-to-Business Markets

Anita Luo, V. Kumar

Journal of Marketing Research

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Research article

First published 2015-5

Imprinting,Honeymooning,or Maturing: Testing Three Theories of how Interfirm Social Bonding Impacts Suppliers’ Allocations of Resources to Business Customers

Arch G. Woodside, Roger Baxter

Australasian Marketing Journal

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Research article

First published 1987-11

Effects of Relationship Marketing on Satisfaction,Retention,and Prices in the Life Insurance Industry

Lawrence A. Crosby, Nancy Stephens

Journal of Marketing Research

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Research article

First published 2006-07

National Culture and Industrial Buyer-Seller Relationships in the United States and Latin America

Kelly Hewett, R. Bruce Money, Subhash Sharma

Journal of the Academy of Marketing Science

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Research article

First published 2019-8

Sales Force Compensation Design for Two-Sided Market Platforms

Hemant K. Bhargava, Olivier Rubel

Journal of Marketing Research

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Research article

First published 1992-11

Influence Strategies in Marketing Channels: Measures and Use in Different Relationship Structures

Brett Boyle, F. Robert Dwyer, Robert A. Robicheaux [...]

Journal of Marketing Research

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Research article

First published 2020-04-30

Imperfect competition models in economic market structure with q-rung picture fuzzy information

Muhammad Akram, Wieslaw A. Dudek, Amna Habib [...]

Journal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology

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