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1-10 of 10 results for brand tribes

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Select article: Brands as relationship facilitators in consumer markets

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Other

First published 2009-03

Brands as relationship facilitators in consumer markets

Cleopatra Veloutsou

Marketing Theory

Select article: Researching and marketing to consumption collectives

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Research article

First published 2018-9

Researching and marketing to consumption collectives

Matthew A Hawkins

International Journal of Market Research

Select article: When totems beget clans: The brand symbol as the defining marker of brand communities

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Research article

First published 2016-7

When totems beget clans: The brand symbol as the defining marker of brand communities

Greg Stratton, Jeremy Northcote

Journal of Consumer Culture

Select article: Maffesoli and consumer tribes

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Review article

First published 2012-9

Maffesoli and consumer tribes

Daragh O’Reilly

Marketing Theory

Select article: Sexual Politics in Select DNT Autobiographies: A Study

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Research article

First published 2024

Sexual Politics in Select DNT Autobiographies: A Study

Indranil Acharya, Souparna Roy

Contemporary Voice of Dalit

Select article: Supermarket tribes and the temple of Aldi: A comparison between the UK and Australia

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Research article

First published 2023-2

Supermarket tribes and the temple of Aldi: A comparison between the UK and Australia

Daniela Spanjaard, Lynne Freeman

Journal of Consumer Culture

Select article: Case study Apple: Exploring the effects of brand power through nudge theory

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Research article

First published 2025-11-17

Case study Apple: Exploring the effects of brand power through nudge theory

Indrani Sudhindra Neglur, P S Rajeswari

Journal of Information Technology Teaching Cases

Select article: Selecting ‘History’: Baptist Mission in Nineteenth Century Naga Hills

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Research article

First published 2024-7

Selecting ‘History’: Baptist Mission in Nineteenth Century Naga Hills

Arenmenla Jamir

History and Sociology of South Asia

Select article: Can Cognitive Theory Guide Human Factors Measurement?

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Research article

First published 1990-10

Can Cognitive Theory Guide Human Factors Measurement?

Barry H. Kantowitz

Proceedings of the Human Factors and Ergonomics Society Annual Meeting

Select article: “Something is missing”: Melancholia and belonging in collective consumption

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Research article

First published 2021-3

“Something is missing”: Melancholia and belonging in collective consumption

Alice Wickstrom, Iain Denny, Joel Hietanen

Marketing Theory

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