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Articles (15)

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1-10 of 15 results for brand sub-cultures

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Select article: Brands as relationship facilitators in consumer markets

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Other

First published 2009-03

Brands as relationship facilitators in consumer markets

Cleopatra Veloutsou

Marketing Theory

Select article: resolving not to hang a print of warhol’s brillo soap pads box on my office wall

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Research article

First published 2026

resolving not to hang a print of warhol’s brillo soap pads box on my office wall

John F. Sherry

Cultural Studies ↔ Critical Methodologies

Select article: Cross-cultural Perspectives on Fast-moving Consumer Goods Branding Strategy: An Analytic Hierarchy Process Approach

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Research article

First published 2025

Cross-cultural Perspectives on Fast-moving Consumer Goods Branding Strategy: An Analytic Hierarchy Process Approach

Karan Patel, Ram Kumar Dhurkari

Global Business Review

Select article: Theory and Measurement of Type 1 and Type 2 Emotions

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Research article

First published 2007-6

Theory and Measurement of Type 1 and Type 2 Emotions

Steven Bellman

Australasian Marketing Journal

Select article: Branding in the Non-Profit Context: The Case of Surf Life Saving Australia

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Research article

First published 2007-12

Branding in the Non-Profit Context: The Case of Surf Life Saving Australia

Gillian Sullivan Mort, Jay Weerawardena, Brett Williamson

Australasian Marketing Journal

Select article: ‘We’re all in this together’: Commodified notions of connection,care and community in brand responses to COVID-19

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Research article

First published 2020-12

‘We’re all in this together’: Commodified notions of connection,care and community in brand responses to COVID-19

Francesca Sobande

European Journal of Cultural Studies

Select article: Periphery fandom: Contrasting fans’ productive experiences across the globe

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Research article

First published 2022-11

Periphery fandom: Contrasting fans’ productive experiences across the globe

Vlada Botorić

Journal of Consumer Culture

Select article: Can yeast grow in a chemically pure medium?

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Research article

First published 1923-3

Can yeast grow in a chemically pure medium?

Casimir Funk, Louis Freedman

Experimental Biology and Medicine

Select article: The Science of the Brands: Alchemy,Advertising and Accountancy

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Research article

First published 2003-3

The Science of the Brands: Alchemy,Advertising and Accountancy

Anthony Tasgal

International Journal of Market Research

Select article: H 2 O : Just Add Branding: Producing High-Quality Children's TV Drama for Multi-Channel Environments

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Research article

First published 2009-11

H 2 O : Just Add Branding: Producing High-Quality Children's TV Drama for Multi-Channel Environments

Susan Ward, Anna Potter

Media International Australia

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