You are on the new improved site. You can view the old site in view-only mode here until June 27, 2026

Filter Results

Search all journals

Enter search terms…

Advanced search

/

About

About Sage
About Sage Journals
Privacy Policy
Terms of Use
Contact Us
Help

Information for

Authors
Editors
Librarians
Researchers
Reviewers
Frequently asked questions

Copyright © 2026 by Sage Publications.京ICP备09090397号-11

Search results

Search results page

Articles (27)

Journals (0)

1-10 of 27 results for bottom of the pyramid approach

Sort by:

Relevance

Select all

Select all

Sort by:

Relevance

Select article: Segmenting the Bottom of the Pyramid Consumers: Theoretical Approach

Retricted access

Research article

First published 2022-5

Segmenting the Bottom of the Pyramid Consumers: Theoretical Approach

Devinder P. Singh, Justin Paul, Pooja Sharma

International Journal of Market Research

Select article: Rural Ict Business in Bangladesh: A Credible Development Agent?

Retricted access

Research article

First published 2020-2

Rural Ict Business in Bangladesh: A Credible Development Agent?

Ahmed Tareq Rashid, Ahmed Khaled Rashid

South Asia Research

Select article: Harnessing Photo-Elicitation Interviews for Subsistence Marketplace Research

Retricted access

Research article

First published 2025-11-27

Harnessing Photo-Elicitation Interviews for Subsistence Marketplace Research

Abheeshek Dev Roye, Geetha Mohan

International Journal of Market Research

Select article: Commentary on “Management Education and the Base of the Pyramid”

Retricted access

Research article

First published 2008-12

Commentary on “Management Education and the Base of the Pyramid”

Grace Ann Rosile

Journal of Management Education

Select article: A suitable woman: The coming-of-age of the ‘third world woman’ at the bottom of the pyramid: A critical engagement

Retricted access

Research article

First published 2020-3

A suitable woman: The coming-of-age of the ‘third world woman’ at the bottom of the pyramid: A critical engagement

Suparna Chatterjee

Human Relations

Select article: The Sustainability Pyramid: A Hierarchical Approach to Greater Sustainability and the United Nations Sustainable Development Goals With Implications for Marketing Theory,Practice,and Public Policy

Retricted access

Research article

First published 2022-5

The Sustainability Pyramid: A Hierarchical Approach to Greater Sustainability and the United Nations Sustainable Development Goals With Implications for Marketing Theory,Practice,and Public Policy

Weng Marc Lim

Australasian Marketing Journal

Select article: Biased flows in slab moulds induced by slide gates. Part I: experimental measurements and flow simulation

Retricted access

Research article

First published 2018-3

Biased flows in slab moulds induced by slide gates. Part I: experimental measurements and flow simulation

V. Cedillo, R. D. Morales

Ironmaking & Steelmaking: Processes,Products and Applications

Select article: Rethinking the bottom of the pyramid

Retricted access

Research article

First published 2017-9

Rethinking the bottom of the pyramid

Alex Faria, Marcus Hemais

Marketing Theory

Select article: Multinational Firm Strategy and Global Poverty Alleviation

Retricted access

Research article

First published 2009-10

Multinational Firm Strategy and Global Poverty Alleviation

Samir Ranjan Chatterjee

Journal of Human Values

Select article: Redefining the bottom of the pyramid from a marketing perspective

Retricted access

Research article

First published 2017-9

Redefining the bottom of the pyramid from a marketing perspective

Dicle Yurdakul, Deniz Atik, Nikhilesh Dholakia

Marketing Theory

1
2
3
10 / page

Article type

Publication date

Subjects

Access