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Articles (35)

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1-10 of 35 results for audience-centered messaging

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Select article: CDC MessageWorks

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Research article

First published 2016-3

CDC MessageWorks

Galen E. Cole, Punam A. Keller, Jennifer Reynolds [...]

Social Marketing Quarterly

Select article: Media-based Strategies to Reduce Racial Stereotypes Activated by News Stories

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Other

First published 2007-6

Media-based Strategies to Reduce Racial Stereotypes Activated by News Stories

Srividya Ramasubramanian

Journalism & Mass Communication Quarterly

Select article: Third-Person Perception of Science Narratives: The Case of Climate Change Denial

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Research article

First published 2018-6

Third-Person Perception of Science Narratives: The Case of Climate Change Denial

Michael Field Dahlstrom, Sonny Rosenthal

Science Communication

Select article: “To My Brothers in the West . . .”: A Thematic Analysis of Videos Produced by the Islamic State’s al-Hayat Media Center

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Research article

First published 2017-8

“To My Brothers in the West . . .”: A Thematic Analysis of Videos Produced by the Islamic State’s al-Hayat Media Center

Logan Macnair, Richard Frank

Journal of Contemporary Criminal Justice

Select article: Applying Behavioral Theories to a Social Marketing Campaign *

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Other

First published 2007-3

Applying Behavioral Theories to a Social Marketing Campaign *

Jami L. Fraze, Maria Rivera-Trudeau, Laura McElroy

Social Marketing Quarterly

Select article: What Not to Say: Risk Communication for Botulism

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Research article

First published 2008-03

What Not to Say: Risk Communication for Botulism

Deborah C. Glik, Allison Drury, Clint Cavanaugh [...]

Health Security

Select article: Center for Disease Control’s Diethylstilbestrol Update: A Case for Effective Operationalization of Messaging in Social Marketing Practice

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Research article

First published 2010-7

Center for Disease Control’s Diethylstilbestrol Update: A Case for Effective Operationalization of Messaging in Social Marketing Practice

Marifran Mattson, Ambar Basu

Health Promotion Practice

Select article: The CDC Clear Communication Index Is a New Evidence-Based Tool to Prepare and Review Health Information

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Research article

First published 2014-9

The CDC Clear Communication Index Is a New Evidence-Based Tool to Prepare and Review Health Information

Cynthia Baur, Christine Prue

Health Promotion Practice

Select article: Transcending enclosures by bus: Public transit protests,frame mobility,and the many facets of colonial occupation

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Research article

First published 2020-9

Transcending enclosures by bus: Public transit protests,frame mobility,and the many facets of colonial occupation

Maryam S Griffin

Critique of Anthropology

Select article: An Audience Interpretation of Corporate Communication in a Cause-Related Corporate Outreach Event: The Avon Breast Cancer 3-Day Walk

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Review article

First published 2008-6

An Audience Interpretation of Corporate Communication in a Cause-Related Corporate Outreach Event: The Avon Breast Cancer 3-Day Walk

Heidi Hatfield Edwards, Peggy J. Kreshel

Journalism & Communication Monographs

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