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Select article: Comprendre et identifier les consommateurs qui ont tendance à « tout » garder

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Research article

First published September, 2012

Comprendre et identifier les consommateurs qui ont tendance à « tout » garder

Valérie Guillard, Christian Pinson

Recherche et Applications en Marketing (French Edition)

Select article: Apparent Transparency and the Tunnel Effect

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First published September, 1954

Apparent Transparency and the Tunnel Effect

Alan J. Glynn

Quarterly Journal of Experimental Psychology

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