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Articles (24)

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1-10 of 24 results for advertising’s internal audience

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Select article: Advertising's Internal Audience

Retricted access

Research article

First published 1998-1

Advertising's Internal Audience

Mary C. Gilly, Mary Wolfinbarger

Journal of Marketing

Select article: Can I Live Up to That Ad? Impact of Implicit Theories of Ability on Service Employees’ Responses to Advertising

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Research article

First published 2010-5

Can I Live Up to That Ad? Impact of Implicit Theories of Ability on Service Employees’ Responses to Advertising

Daniel Wentzel, Sven Henkel, Torsten Tomczak

Journal of Service Research

Select article: The globalization of journalism online

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Other

First published 2007-06

The globalization of journalism online

Neil Thurman

Journalism

Select article: I Keep Looking at What I’m Doing to My Organs: Samoans’ Responses to Adapted Anti-Tobacco Television Advertisements

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Research article

First published 2021-9

I Keep Looking at What I’m Doing to My Organs: Samoans’ Responses to Adapted Anti-Tobacco Television Advertisements

Elaine Umali, Helen Tanielu, Robyn Whittaker [...]

Asia Pacific Journal of Public Health

Select article: Impacts of Aussat

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Research article

First published 1985-11

Impacts of Aussat

Liz Fell

Media International Australia

Select article: Behind the newspaper paywall – lessons in charging for online content: a comparative analysis of why Australian newspapers are stuck in the purgatorial space between digital and print

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Research article

First published 2015-10

Behind the newspaper paywall – lessons in charging for online content: a comparative analysis of why Australian newspapers are stuck in the purgatorial space between digital and print

Andrea Carson

Media,Culture & Society

Select article: Language-Mixing in French Print Advertising

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Research article

First published 2008-03

Language-Mixing in French Print Advertising

Elizabeth Martin

Journal of Creative Communications

Select article: Global Marketing and the New Hollywood: The Making of the ‘Always Coca-Cola’ Campaign

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Research article

First published 1998-2

Global Marketing and the New Hollywood: The Making of the ‘Always Coca-Cola’ Campaign

Cynthia B. Meyers

Media International Australia

Select article: Minorities,media,marketing and marginalization

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Other

First published 2009-08

Minorities,media,marketing and marginalization

John Sinclair

Global Media and Communication

Select article: With Two Feet On Firm Ground and Diverse Heads Up in the Air

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Research article

First published 2002-10

With Two Feet On Firm Ground and Diverse Heads Up in the Air

Richard van der Wurff

International Communication Gazette

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