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Articles (209)

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1-10 of 209 results for Theme park

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Select article: Strategic theming in theme park marketing

Retricted access

Research article

First published 1999-10

Strategic theming in theme park marketing

Kevin K. F. Wong, Phoebe W. Y. Cheung

Journal of Vacation Marketing

Select article: Theme Park Storytelling: Deconstructing Immersion in Chinese Theme Parks

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Research article

First published 2023-4

Theme Park Storytelling: Deconstructing Immersion in Chinese Theme Parks

Xiaoxiao Fu, Carissa Baker, Wen Zhang [...]

Journal of Travel Research

Select article: What is a Theme Park? A Synthesis and Research Framework

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Research article

First published 2023-11

What is a Theme Park? A Synthesis and Research Framework

Zengxian Liang, Xiang (Robert) Li

Journal of Hospitality & Tourism Research

Select article: Are theme parks solid business propositions?

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Other

First published 1995-4

Are theme parks solid business propositions?

Krishna Nair

Journal of Vacation Marketing

Select article: Marketing a theme park: Efteling

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Other

First published 1995-1

Marketing a theme park: Efteling

Reinoud van Assendelft de Coningh

Journal of Vacation Marketing

Select article: The overall theme park experience: A visitor satisfaction tracking study

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Other

First published 2011-4

The overall theme park experience: A visitor satisfaction tracking study

Gary L. Geissler, Conway T. Rucks

Journal of Vacation Marketing

Select article: Examining the guest experience in themed amusement parks

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Research article

First published 2012-10

Examining the guest experience in themed amusement parks

Ady Milman, Xu Li, Youcheng Wang [...]

Journal of Vacation Marketing

Select article: Disney's Return to Theme Park Dominance in Florida

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Research article

First published 2010-3

Disney's Return to Theme Park Dominance in Florida

Bradley M. Braun, Mark D. Soskin

Tourism Economics

Select article: The Internet Marketing of Disney Theme Parks

Open access

Research article

First published 2013-1

The Internet Marketing of Disney Theme Parks

Carol J. Auster, Margaret A. Michaud

Sage Open

Select article: Let’s ‘Meetup’ at the theme park

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Research article

First published 2017-4

Let’s ‘Meetup’ at the theme park

Edwin N Torres, Marissa Orlowski

Journal of Vacation Marketing

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