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Articles (1116)

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1-10 of 1116 results for Strategy in Emerging Markets

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Select article: International Marketing Strategy in Emerging-Market Exporting Firms

Retricted access

Research article

First published 2019-3

International Marketing Strategy in Emerging-Market Exporting Firms

Saeed Samiee, Suthawan Chirapanda

Journal of International Marketing

Select article: Strategic Entrepreneurial Agency in Emerging Markets

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Research article

First published 2017-3

Strategic Entrepreneurial Agency in Emerging Markets

Farzad H. Alvi, Alan L. Carsrud

The Journal of Entrepreneurship

Select article: Matching the Needs in an Emerging Market: An Investigation of Multinational Companies’ Marketing Strategies by Using the 4As Framework

Open access

Research article

First published 2023

Matching the Needs in an Emerging Market: An Investigation of Multinational Companies’ Marketing Strategies by Using the 4As Framework

Gro Alteren

FIIB Business Review

Select article: Emerging Market Firms’ Internationalization Pricing Strategies: The Role of Country of Origin and Organizational Learning

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Research article

First published 2024-9

Emerging Market Firms’ Internationalization Pricing Strategies: The Role of Country of Origin and Organizational Learning

Preethika Sainam, S. Cem Bahadir

Journal of International Marketing

Select article: Enviropreneurial Marketing Strategy: The Emergence of Corporate Environmentalism as Market Strategy

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Research article

First published 1997-1

Enviropreneurial Marketing Strategy: The Emergence of Corporate Environmentalism as Market Strategy

Ajay Menon, Anil Menon

Journal of Marketing

Select article: Internationalization Strategies of Emerging Market Multinationals

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Research article

First published 2016-5

Internationalization Strategies of Emerging Market Multinationals

Carl F. Fey, Amar K. J. R. Nayak, Changqi Wu [...]

Journal of Leadership & Organizational Studies

Select article: Tracing Emergent Processes in Marketing Strategy Formation

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Research article

First published 1988-1

Tracing Emergent Processes in Marketing Strategy Formation

Michael D. Hutt, Peter H. Reingen, John R. Ronchetto

Journal of Marketing

Select article: Institutional Environments and Diversification Strategy of Emerging Market Firms

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Research article

First published 2000-4

Institutional Environments and Diversification Strategy of Emerging Market Firms

Soo Hee Lee

Journal of Interdisciplinary Economics

Select article: Entry Strategy and Export Marketing in Emerging Markets: A Small Player Case

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Research article

First published 2019-3

Entry Strategy and Export Marketing in Emerging Markets: A Small Player Case

Peachayanant Lorvoralak, Winai Wongsurawat

Asian Journal of Management Cases

Select article: Revolutionizing Emerging Market Equity Investments: The Role of Smart Beta Strategies

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Research article

First published 2024

Revolutionizing Emerging Market Equity Investments: The Role of Smart Beta Strategies

Hemendra Gupta, Rashmi Chaudhary

Vision: The Journal of Business Perspective

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