Search results: Sage Journals

Restricted accessResearch articleFirst published June, 2017

Sport Ticket Sales Training: Perceived Effectiveness and Impact on Ticket Sales Results

Nels Popp, Jason Simmons, Chad D. McEvoy

Sport Marketing Quarterly

Restricted accessResearch articleFirst published November, 2014

Edward Ho, Tobias Kowatsch, Alexander Ilic

Journal of Interactive Marketing

Restricted accessOtherFirst published April, 2004

William H. Murphy, Peter A. Dacin, Neil M. Ford

Journal of the Academy of Marketing Science

Restricted accessResearch articleFirst published November, 2010

Gary C. Cornia, Scott Grimshaw, Ray Nelson [...]

Public Finance Review

Restricted accessResearch articleFirst published October, 1990

Lung-Fai Wong, Joel Michael, Doug Wilson

Public Finance Review

Restricted accessResearch articleFirst published January, 2007

Gary K. Hunter, William D. Perreault

Journal of Marketing

Restricted accessResearch articleFirst published July, 1966

Rikuma Ito

Journal of Marketing

Restricted accessResearch articleFirst published February, 1970

Ronald E. Frank, William F. Massy

Journal of Marketing Research

Restricted accessResearch articleFirst published May, 2024

Min Zhang, Yuzhuo Li, Lin Sun [...]

Journal of Interactive Marketing

Restricted accessResearch articleFirst published October, 2000

Pierre Chandon, Brian Wansink, Gilles Laurent

Journal of Marketing