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Research article

First published 2012-4

Urban Orientation of Rural Consumers: Implication for Consumer Goods Distribution

Pingali Venugopal

International Journal of Rural Management

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Research article

First published 2019-4

The Link Between Sales Promotion’s Benefits and Consumers Perception: A Comparative Study Between Rural and Urban Consumers

Somesh Kumar Sinha, Priyanka Verma

Global Business Review

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Research article

First published 2010-10

An Analysis of Buying Behavior of Rural and Urban Consumer in Sagar District with Reference to Utility Pattern of Mobile Phone

Anil Mishra

Asia-Pacific Journal of Management Research and Innovation

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Research article

First published 2009-1

Urban Senior Citizens' versus Rural Consumers' Views of DTC Advertising: A Preliminary Investigation

Deborah F. Spake, Mathew Joseph, R. Zachary Finney

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2002-7

Comparison of Rural and Urban Consumer Behaviour in Punjab and Chandigarh: An Empirical Study

B.S. Bhatia, Anupam Bawa

Management and Labour Studies

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Research article

First published 2024-8

Investigating the Behavior of Consumers Using Digital Payment: Comparative Study between Rural and Urban Areas

Priyanka Yadav, Anshul Jain, Nitish Pathak [...]

Intelligent Decision Technologies

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Research article

First published 2024-10

Empirical Study on the Usage of Telemedicine by Rural and Urban Health Care Consumers in Taiwan: Integrating the Perspectives of Technology Acceptance Model and Theory of Planned Behavior

Liang-Hsi Kung, Yu-Hua Yan, Chih-Ming Kung

Telemedicine and e-Health

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Other

First published 2010-9

Chinese consumers: The Romantic reappraisal

Michael B Griffiths, Malcolm Chapman, Flemming Christiansen

Ethnography

Free access

Research article

First published 2003-04

Farmers’ markets in Tamil Nadu: increasing options for rural producers,improving access for urban consumers

S Rengasamy, J Devavaram, T Marirajan [...]

Environment & Urbanization

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Research article

First published 2017-1

Telehealth language assessments using consumer grade equipment in rural and urban settings: Feasible,reliable and well tolerated

Rebecca Sutherland, David Trembath, Antoinette Hodge [...]

Journal of Telemedicine and Telecare

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