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1-10 of 812 results for Price sensitivity

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Select article: Price-Sensitivity Measurement: a Tool for Restaurant Menu Pricing

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Research article

First published 2009-02

Price-Sensitivity Measurement: a Tool for Restaurant Menu Pricing

Carola Raab, Karl Mayer, Yen-Soon Kim [...]

Journal of Hospitality & Tourism Research

Select article: Anomaly in Spanish Tourist Sensitivity to Price

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Research article

First published 2010-12

Anomaly in Spanish Tourist Sensitivity to Price

Juan L. Nicolau

Tourism Economics

Select article: Price No Object!: The Impact of Power Distance Belief on Consumers’ Price Sensitivity

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Research article

First published 2020-11

Price No Object!: The Impact of Power Distance Belief on Consumers’ Price Sensitivity

Hyejin Lee, Ashok K. Lalwani, Jessie J. Wang

Journal of Marketing

Select article: Price Sensitivity to Tourism Activities: Looking for Determinant Factors

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Research article

First published 2012-8

Price Sensitivity to Tourism Activities: Looking for Determinant Factors

Lorenzo Masiero, Juan L. Nicolau

Tourism Economics

Select article: When 2 + 2 is Not the Same as 1 + 3: Variations in Price Sensitivity across Components of Partitioned Prices

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Research article

First published 2008-8

When 2 + 2 is Not the Same as 1 + 3: Variations in Price Sensitivity across Components of Partitioned Prices

Rebecca W. Hamilton, Joydeep Srivastava

Journal of Marketing Research

Select article: Tourism Market Segmentation Based on Price Sensitivity

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Research article

First published 2012-7

Tourism Market Segmentation Based on Price Sensitivity

Lorenzo Masiero, Juan L. Nicolau

Journal of Travel Research

Select article: How Does Local–Global Identity Affect Price Sensitivity?

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Research article

First published 2017-5

How Does Local–Global Identity Affect Price Sensitivity?

Huachao Gao, Yinlong Zhang, Vikas Mittal

Journal of Marketing

Select article: Relationship between Price Sensitivity and Expenditures in the Choice of Tourism Activities at the Destination

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Research article

First published 2013-2

Relationship between Price Sensitivity and Expenditures in the Choice of Tourism Activities at the Destination

Juan L. Nicolau, Lorenzo Masiero

Tourism Economics

Select article: Modeling Gift Choice: The Effect of Uncertainty on Price Sensitivity

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Research article

First published 2018-8

Modeling Gift Choice: The Effect of Uncertainty on Price Sensitivity

Sherry Shi Wang, Ralf Van Der Lans

Journal of Marketing Research

Select article: App Popularity: Where in the World are Consumers Most Sensitive to Price and User Ratings?

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Research article

First published 2018-9

App Popularity: Where in the World are Consumers Most Sensitive to Price and User Ratings?

Raoul Kübler, Koen Pauwels, Gökhan Yildirim [...]

Journal of Marketing

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