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Research article

First published 2014-5

Predicting Variation in Repertoire Size with the NBD Model

Giang Trinh

Australasian Marketing Journal

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Research article

First published 1985-3

Stochastic Panel-Data Models of Urban Shopping Behaviour: 4. Incorporating Independent Variables into the NBD and Dirichlet Models

N Wrigley, R Dunn

Environment and Planning A: Economy and Space

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Research article

First published 1969-2

NBD Model of Repeat-Purchase Loyalty: An Empirical Investigation

Gary L. Grahn

Journal of Marketing Research

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Book review

First published 1973-11

Book Review: A complete exposition of the NBD Model by an authoritative scholar and practitioner

Sidney Hollander, Jerome D. Greene

Journal of Marketing Research

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Research article

First published 2026-2

Understanding Market Dynamics and Performance of Mobile Apps

Gislayne da Silva Goulart, Lara Stocchi, Rafael Barreiros Porto

Australasian Marketing Journal

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Research article

First published 2017-11

If the Model Fits,Use It: Methods and Benchmarks for Evaluating NBD-Dirichlet Goodness-of-Fit

Carl Driesener, Melissa Banelis, Cam Rungie

Australasian Marketing Journal

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Research article

First published 2022-5

A Neural Network Extension for Solving the Pareto/Negative Binomial Distribution Model

Shao-Ming Xie

International Journal of Market Research

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Research article

First published 1995-3

Optimization of the Self-Quenching Response of Nitrobenzoxadiazole Dipalmitoylphosphatidylethanolamine in Phospholipid Membranes for Biosensor Development

Jason D. A. Shrive, John D. Brennan, R. Stephen Brown [...]

Applied Spectroscopy

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Research article

First published 2025

Nation brand distance and trade flows: A structural gravity model approach

Huda AlBesher, Abdelmounaim Lahrech, Katariina Juusola [...]

Australian Journal of Management

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Research article

First published 2017-11

Expanding Marketing Empirical Generalisations to Health Behaviours: Physical Activity is Not so Different from Buying Behaviour,after-All

Amy L. Wilson, Byron Sharp, Cathy Nguyen [...]

Australasian Marketing Journal

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