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1-2 of 2 results for Loyal Stayers

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Select article: Segmentation of Bank Customers by Loyalty and Switching Intentions

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Research article

First published October, 2014

Segmentation of Bank Customers by Loyalty and Switching Intentions

Gurjeet Kaur, R D Sharma, Neha Mahajan

Vikalpa: The Journal for Decision Makers

Select article: What Drives Exporting SMEs’ Banking Loyalty?

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Research article

First published July, 2015

What Drives Exporting SMEs’ Banking Loyalty?

Manpreet Kaur

Metamorphosis: A Journal of Management Research

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