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Articles (39)

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1-10 of 39 results for Corporate image advertising

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Select article: Constructing a Corporate Social Responsibility Reputation Using Corporate Image Advertising

Retricted access

Research article

First published 2009-7

Constructing a Corporate Social Responsibility Reputation Using Corporate Image Advertising

Alan Pomering, Lester W. Johnson

Australasian Marketing Journal

Select article: Behavioural Responses to Corporate Image Building Through Social Media Advertising: A Study Among Nairobi Students

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Research article

First published 2017-11

Behavioural Responses to Corporate Image Building Through Social Media Advertising: A Study Among Nairobi Students

Hayford Amegbe, Joseph Odhiambo Owino, Oeba Linet Kerubo

Journal of Creative Communications

Select article: The Influence of Corporate Image and Specificity of Candidate Qualifications on Response to Recruitment Advertisement

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Research article

First published 1982-04

The Influence of Corporate Image and Specificity of Candidate Qualifications on Response to Recruitment Advertisement

John A. Belt, Joseph G.P. Paolillo

Journal of Management

Select article: Trait-based Imitation of CSR: The Moderating Effect of Corporate Image Advertising

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Research article

First published 2024

Trait-based Imitation of CSR: The Moderating Effect of Corporate Image Advertising

Sung-Yun Park, Woojin Yoon

Business Perspectives and Research

Select article: Digital Manipulation of Images of Models' Appearance in Advertising: Strategies for Action Through Law and Corporate Social Responsibility Incentives to Protect Public Health

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Research article

First published 2019-3

Digital Manipulation of Images of Models' Appearance in Advertising: Strategies for Action Through Law and Corporate Social Responsibility Incentives to Protect Public Health

Caitlin McBride, Nancy Costello, Suman Ambwani [...]

American Journal of Law & Medicine

Select article: Cause-Related Marketing and Attitude Toward Corporate Image: An Experimental Study

Open access

Research article

First published 2022-10

Cause-Related Marketing and Attitude Toward Corporate Image: An Experimental Study

Francis Sebastian, Minimol M.C.

Sage Open

Select article: Image and Issue Advertising: A Corporate and Public Policy Perspective

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Research article

First published 1985-3

Image and Issue Advertising: A Corporate and Public Policy Perspective

Robert L. Heath, Richard Alan Nelson

Journal of Marketing

Select article: Institutional/Image Advertising and Idea/Issue Advertising as Marketing Tools: Some Public Policy Issues

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Research article

First published 1979-1

Institutional/Image Advertising and Idea/Issue Advertising as Marketing Tools: Some Public Policy Issues

S. Prakash Sethi

Journal of Marketing

Select article: Decoding the Globe: Globalism,Advertising,and Corporate Practice

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Research article

First published 1997-2

Decoding the Globe: Globalism,Advertising,and Corporate Practice

Patrick McHaffie

Environment and Planning D: Society and Space

Select article: An Exploration of Corporate Recruitment Descriptions on Monster.com

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Other

First published 2004-04

An Exploration of Corporate Recruitment Descriptions on Monster.com

Kristin B. Backhaus

International Journal of Business Communication

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