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1-4 of 4 results for Consumer-oriented CSR communication

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Research article

First published 2017-1

Getting CSR communication fit: A study of strategically fitting cause,consumers and company in corporate CSR communication

Line Schmeltz

Public Relations Inquiry

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Research article

First published 2010-12

Matthew Walker, Aubrey Kent, John Vincent

Sport Marketing Quarterly

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Research article

First published 2011-6

Karen L. Becker-Olsen, Charles R. Taylor, Ronald Paul Hill [...]

Journal of International Marketing

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Research article

First published 2026

Ayyoob A, Aparna Sajeev

Paradigm: A Management Research Journal