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Research article

First published 2019-12

Rethinking marketplace culture: Play and the context of context

Stephen R. O’Sullivan, Avi Shankar

Marketing Theory

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Research article

First published 2014-3

Connecting contexts

Amanda Earley

Marketing Theory

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Research article

First published 2010-6

A History of French CCT: Pathways and Key Concepts

Nil Özçağlar-Toulouse, Bernard Cova

Recherche et Applications en Marketing (English Edition)

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Research article

First published 2010-6

Une histoire de la CCT française: parcours et concepts clés

Nil Özçağlar-Toulouse, Bernard Cova

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2014-12

Myth and ideology in consumer culture theory

James A. Fitchett, Georgios Patsiaouras, Andrea Davies

Marketing Theory

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Research article

First published 2020-9

How globalization affects consumers: Insights from 30 years of CCT globalization research

Zahra Sharifonnasabi, Fleura Bardhi, Marius K. Luedicke

Marketing Theory

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Research article

First published 2011-12

Towards an epistemology of consumer culture theory

Søren Askegaard, Jeppe Trolle Linnet

Marketing Theory

Open access

Research article

First published 2022-7

The Life of Consumption Communities: A Study on Vegan Communities

Ana Hungara, Helena Nobre

Journal of Creative Communications

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Research article

First published 2013-6

Discursivity,difference,and disruption

Craig J Thompson, Eric Arnould, Markus Giesler

Marketing Theory

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Research article

First published 2019-12

No assemblage required: On pursuing original consumer culture theory

Russell Belk, Rana Sobh

Marketing Theory

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