Search results: Sage Journals

Restricted accessResearch articleFirst published October, 2006

Consumer Preference for Product Bundles: The Role of Reduced Search Costs

Judy Harris, Edward A. Blair

Journal of the Academy of Marketing Science

Restricted accessResearch articleFirst published April, 2016

Jungwoo Shin, Jae Young Choi, Daeho Lee

SIMULATION

Restricted accessResearch articleFirst published June, 2023

Qianbo Yin, Baojun Jiang, Sean Xiang Zhou

Production and Operations Management

Restricted accessResearch articleFirst published January, 2006

Judy Harris, Edward A. Blair

Journal of the Academy of Marketing Science

Restricted accessResearch articleFirst published September, 2010

Kathryn M. Sharpe, Richard Staelin

Journal of Public Policy & Marketing

Restricted accessResearch articleFirst published February, 2001

Dilip Soman, John T. Gourville

Journal of Marketing Research

Restricted accessResearch articleFirst published January, 2007

Gabriel R. Bitran, Juan‐Carlos Ferrer

Production and Operations Management

Restricted accessResearch articleFirst published December, 2015

Qingning Cao, Kathryn E. Stecke, Jun Zhang

Production and Operations Management

Restricted accessResearch articleFirst published August, 2017

Dorothée Honhon, Xiajun Amy Pan

Production and Operations Management

Restricted accessResearch articleFirst published October, 2017

Franklin Shaddy, Ayelet Fishbach

Journal of Marketing Research