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Research article

First published 2004-06

Loss Aversion for Quality in Consumer Choice

Suzanne Fogel, Dan Lovallo, Carmina Caringal

Australian Journal of Management

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Other

First published 2008-11

New Faces and New Masks of Today's Consumer

Yiannis Gabriel, Tim Lang

Journal of Consumer Culture

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Review article

First published 2015-3

Identity,choice and consumer freedom – the new opiates? A psychoanalytic interrogation

Yiannis Gabriel

Marketing Theory

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Research article

First published 1986-8

Agendas and Consumer Choice

John R. Hauser

Journal of Marketing Research

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Research article

First published 2006-1

Retail Restructuring and Consumer Choice 2. Understanding Consumer Choice at the Household Level

Peter Jackson, Rossana Perez del Aguila, Ian Clarke [...]

Environment and Planning A: Economy and Space

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Review article

First published 2006-1

Assisting Consumers with Their OTC Choices

Jeffrey G. Taylor, Sherilyn Chorney, Ian Fleck [...]

Canadian Pharmacists Journal / Revue des Pharmaciens du Canada

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Research article

First published 2026-3

Choice,calculation,and consumer empowerment

Mikkel Nøjgaard, Domen Bajde, Nil Özçağlar-Toulouse [...]

Marketing Theory

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Research article

First published 2014-1

Social media and consumer choice

Fred Bronner, Robert de Hoog

International Journal of Market Research

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Research article

First published 1971-11

The Structure of Consumer Choice Processes

James R. Bettman

Journal of Marketing Research

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Research article

First published 2006-5

Licensing Effect in Consumer Choice

Uzma Khan, Ravi Dhar

Journal of Marketing Research

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