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Research article

First published 2026-2

Customer Satisfaction Effects on Hotel Brand Performance: Mediated by Brand Popularity?

Michael Lynn, Karlen Avetisyan

Cornell Hospitality Quarterly

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Research article

First published 2018-8

Conceptualizing,Validating,and Managing Brand Equity for Tourist Satisfaction

Chih-Hsing Liu, Yen-Po Fang

Journal of Hospitality & Tourism Research

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Research article

First published 2009-08

Family Restaurant Brand Personality and Its Impact On Customer's eMotion,Satisfaction,and Brand Loyalty

Yong-Ki Lee, Ki-Joon Back, Jin-Young Kim

Journal of Hospitality & Tourism Research

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Research article

First published 2003-11

A Brand Loyalty Model Involving Cognitive,Affective,and Conative Brand Loyalty and Customer Satisfaction

Ki-Joon Back, Sara C. Parks

Journal of Hospitality & Tourism Research

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Research article

First published 2020-6

The Effect of Brand Awareness and Use,Product Awareness and Use on Brand and Product Satisfaction: A Study of Ayurveda Products from India

Suganya Rama Chandran, Hamsalakshmi Rangarai, Satyanarayana Parayitam

Asia-Pacific Journal of Management Research and Innovation

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Research article

First published 2004-05

Hotel Branding Strategy: Its Relationship to Guest Satisfaction and Room Revenue

John W. O’Neill, Anna S. Mattila

Journal of Hospitality & Tourism Research

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Research article

First published 2011-7

Exploring the Impact of Brand Equity and Customer Satisfaction on Customer Loyalty

Gurjeet Kaur, Neetu Mahajan

Metamorphosis: A Journal of Management Research

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Research article

First published 2025-4

Online brand advocacy for destinations: The role of destination management,experience,and satisfaction

Nilsah Cavdar Aksoy, Nihal Yazici

Journal of Vacation Marketing

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Research article

First published 2017-10

Evaluation of the relationship between brand measures and customer satisfaction by using data mining techniques

Amir Ahmad

Journal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology

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Research article

First published 2010-12

Exploring Relationships between Mongolian Destination Brand Equity,Satisfaction and Destination Loyalty

Ching-Fu Chen, Odonchimeg Myagmarsuren

Tourism Economics

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